Branding
Imagine a tissue brand: How likely is it that you think of Kleenex? And what about a quick hamburger? Admit it, you thought of McDonalds. I don’t blame you, these brands know what they are doing. Their brand design is strong, effective, memorable and consistent.
That is what we can achieve for your brand by working together.
Packaging Design
Are you selling physical products? Then packaging is in many cases the first point of contact with your target audience. It needs to stand out from your competitors’, attract your target audience, make a great first impression, build trust, offer important information about your products and the brand.
It also supports your marketing and branding presence, create emotional connection and also protect your products. Did all this overwhelm you? Well, it’s a good thing I have extensive knowledge and an extra special love for packaging design. You are in good hands!
I can help you with uniquely designed packaging concepts, advise you on materials and even potential NPD (New Product Development).
Store Presence
The way your brand stands out in a store next to all of your competitors is such an important part of building a successful brand. It is like you go to an audition but you only have a few seconds to stand out and prove that you are better for your audience than all other brands.
A project like this could vary from a single shelf strip to a large FSDU to a whole pop up feature in a store. I can help you with concepts and visual mockups so that you can imagine how your brand could look, before anything is printed.
Maya Karampalasi
Graphic Design, Brand Identity & Packaging Design for female entrepreneurs and women-owned businesses.